52 Content Ideas: A Blogging Resource for Contractors
If you are like many contractors, you realize the importance of blogging. Not only does fresh, original and valuable content help with organic SEO results, but it also showcases your knowledge and...
View ArticleGenerate Leads with Social Media: Write Your Version
If you are like most businesses, you are tapping into the social media to “advertise” your business. You know that getting new eyeballs on your business name and logo will bring a higher-level of...
View Article7 Steps to a Better Blog Article
With over 2 million blog posts published every day, just blogging alone is not enough to catch someone’s attention and gain their trust. You need to publish high-quality content that is interesting and...
View ArticleBlogging for Contractors: Create an Inventory
Here’s a question I often receive: “When starting a blog (or restarting our efforts), should I spend some time creating an inventory of articles first, before publishing to the blog … or should I...
View ArticleThe Social Media Marketing Puzzle
Anyone who’s hunched over a 1,000 piece puzzle understands the joy and frustration it brings. On one hand, it is rewarding and fun to hear the “snap” of pieces going together. But on the other hand,...
View ArticleHow Can Contractors Increase Web Search Results? Give Answers to Questions
Like most contractors, one of your primary web marketing goals should be getting found in search results. You understand that being found in search results equates to more people visiting your website...
View ArticleWhy Remodelers Should Use Twitter
Last Wednesday, Bridget Willard (@RigginsConst), Carol Stephen (@Carol_Stephen) and I (@TessWittler) were guests on MyFixItUpLife. We were invited to share our perspective on this question: Do...
View ArticleHow to Combat Social Media Fatigue
If you are feeling overwhelmed or find yourself pulling back from social media, you could be experiencing social media fatigue. Social media fatigue happens when you are simply “done” with social...
View ArticleBenefits of Blogging for AEC Companies
Many AEC companies struggle with the idea of integrating blogging to their marketing mix for a variety of reasons: 1) It is hard to measure the return on investment (ROI), 2) It takes resources – often...
View ArticleThe Less Time on Facebook Experiment
For the next four weeks, I am going to do something good for my business, and I hope you’ll join me. I am going conduct the Less-Time-On Facebook experiment. I have made decision to take personal time...
View ArticleBetter Social Media: 3 Tips to Tweak Your Posts and Get Noticed
Now more than ever, contractors understand the real benefits of blogging about their businesses and are dedicating resources to the effort. Not only do they get SEO love from search engines, but fresh...
View Article3 Go-To Photo Editing Tools
Social media runs on content. But with so much information available, how do you get your content noticed? Here’s a trick that you probably already know: include images. Photos, graphics and...
View ArticleThings to Blog About To Improve Organic Search Results
If you are going to dedicate time to write, you want things to blog about that are actually going to yield results. The last thing you want to do is clutter the internet with more puff-pieces that...
View ArticleHow to Start a Construction Blog
Are you are a contractor who wants to get started with blogging but just doesn’t know how? Here are some quick tips for getting your blog up and running. How to Start a Construction Blog 1. A...
View ArticleQuick and Easy Facebook Tips for the Busy Contractor
Spring is a wonderful time to be in construction, but it also means that you have less time for promoting your company on social media. If you find yourself struggling to “do” social media because of...
View ArticleMy Next Big Social Media Conquest: Tackling Twitter
Social media is the big elephant in the room. Just like an elephant, it takes up a lot of space and isn’t budging so as businesses, we need to learn how to navigate around it. Twitter is one of...
View ArticleA Smart Approach To Your Social Media Plan
As the close of another year approaches, you’ve resolved to make 2014 the year that you implement a social media plan for your business. While you may have a Facebook page for your business and know...
View ArticleContent Marketing: Resolve to Take Action
Health, finance and life are typical resolutions for our personal lives. We resolve to eat better, exercise more and spend less/save more. What about your business life? What will you resolve to do...
View ArticleDirect More Traffic to Your Facebook Page
Whether we want to admit it or not, most of us spend a lot of time on Facebook.We catch up with family, have conversations with friends (old and new) and even get breaking news all from the convenience...
View ArticleGenerate Leads with Social Media: Write Your Version
If you are like most businesses, you are tapping into the social media to “advertise” your business. You know that getting new eyeballs on your business name and logo will bring a higher-level of...
View Article
